Russell Brunson’s Selling Online Challenge: A Game-Changer for Entrepreneurs

October 2, 2024

Russell Brunson’s Selling Online Challenge:
A Game-Changer for Online Entrepreneurs

As someone deeply involved in the online business world, I’m always on the lookout for events that promise to make a difference. Recently, I had the chance to attend Russell Brunson’s Selling Online Challenge, and let me tell you—it didn’t disappoint. Over the course of three days, I walked away with a fresh perspective, new strategies, and a few paradigm shifts that I believe are crucial for anyone serious about leveling up their business.

Now, these aren’t just the lessons Russell shared, although those were golden nuggets in themselves. These are the personal realizations I came to as I observed, absorbed, and reflected on the content. I believe these shifts can help anyone who is ready to step up and embrace change.

Paradigm Shift 1

Subconscious biases are your worst enemy.

If you’ve ever felt like you’re hitting a wall, despite your best efforts, chances are it’s not the external factors holding you back—it’s your own subconscious.

These hidden biases and self-limiting beliefs can be the silent killers of your growth. We often have ingrained thoughts that we aren’t even aware of, thoughts that tell us we’re not good enough, smart enough, or ready to succeed.

This challenge reminded me that recognizing and overcoming these biases is the key to real transformation. Success starts in the mind, and if you don’t address these blockers, no amount of strategy or tactics will move the needle for you.

Paradigm Shift 2

You can't help people who don't want to change.

Not everyone is ready for what you have to offer, and that’s okay. Russell’s challenge drove home the idea that trying to convince people who are stuck in the pre-contemplation stage of change is a waste of energy. These are individuals who don’t yet recognize they have a problem or need a solution. If you’re spending time trying to turn these people into customers, you’re draining your resources.

Instead, focus on those who are already seeking change, who understand their problem and are looking for a way to fix it. These are your real audience—the ones who are ready to act.

Paradigm Shift 3

A mentor is critical to your success.

We often think we can go it alone, but having a mentor is like having a shortcut to success. The right mentor can help you avoid pitfalls, push you when you need it, and provide insights you simply wouldn’t have access to otherwise. But it’s important to pick one mentor, not a handful.

Too many voices can lead to confusion. Choose someone whose path you admire and commit to learning from them. For me, this challenge reaffirmed that mentors are an investment, not an expense, and they can be the difference between success and failure.

Paradigm Shift 4

Scared money won't make money.

This is a tough one for a lot of people, myself included. We all want to minimize risk, but in business, if you’re not willing to invest, you’re limiting your growth potential. Quality tools, systems, and people aren’t free. If you’re holding back because you’re afraid to spend, you’re also holding back your potential for revenue.

You have to take calculated risks. You have to trust that with the right investments, your returns will be tenfold. This challenge solidified the importance of being bold in my investments, knowing that smart money fuels smart growth.

Paradigm Shift 5

Your products need to work together.

One of the biggest takeaways for me was the concept of product vining—creating a suite of offers that complement each other, encouraging your customers to invest in multiple solutions.

Your products and programs should be interconnected, forming a value chain that naturally leads buyers from one solution to the next. This is how you increase customer lifetime value and secure more revenue.

Think about how each product you create can work together to offer an even bigger solution for your audience.

Paradigm Shift 6

Sales psychology is a superpower.

Understanding the psychology behind why people buy is perhaps the most powerful tool you can possess. Sales isn’t about trickery; it’s about empathy, communication, and persuasion. When you learn the psychological triggers that move people to action, you gain a massive advantage.

Russell Brunson’s Selling Online Challenge methods reminded me how critical it is to tap into the emotions and beliefs of your audience. It’s about framing your offer in a way that speaks directly to their needs, fears, and desires. If you can master this, selling becomes second nature.

Paradigm Shift 7

One project at a time. Always.

We’ve all been guilty of trying to juggle too many things at once, but here’s the truth—focusing on one project at a time is the key to actually getting things done. The challenge emphasized the importance of narrowing your focus, tackling one key initiative, and seeing it through to completion.

Half-finished projects don’t serve you or your audience.
Make it a habit to finish what you start, and the results will follow.

Paradigm Shift 8

Consistency is your best friend.

Building a business that allows you to escape the 9-to-5 grind requires consistency. You need to show up every day, even when things get tough. The Selling Online Challenge reminded me that consistency is what sets successful entrepreneurs apart from the rest.

It’s about learning, unlearning, and pushing forward even when the results aren’t immediate. It’s easy to give up when things get hard, but those who stay the course are the ones who win in the long run.

Now what?

HERE ARE THREE WAYS YOU CAN GO ABOUT THIS

Do number one and take the only course you need to learn sales using modern marketing.
Do number two if you want to learn how to use Selling Online itself to implement what you learned.
Do number three to take it to the next level and create systems using workflows to set and forget.

1️⃣ Sign up for the Selling Online Challenge by Russell Brunson.
2️⃣ Watch this free webinar on how you can leverage borrowed credibility to sell even if you don’t have an offer or product.
3️⃣ Learn how you can use the FAST Framework to automate your referral ecosystem.

Marketing, Solo Business

I Joined Russell Brunson’s Selling Online Challenge

September 20, 2024

I Joined Russell Brunson’s Selling Online Challenge - Here's Why

I’m always on the lookout for ways to level up my online business, and let’s face it—Russell Brunson is a name you can’t ignore when it comes to selling online. So when I heard about his Selling Online Challenge, I thought, why not?

Russell has sold over a BILLION dollars online. Yeah, that’s not a typo—$1,000,000,000. If there’s anyone who knows the marketing game, it’s him; And he’s decided to spill the secrets that got him there in this epic Three-Day Selling Online Event.

Here’s the kicker: it’s not just about selling stuff online. It’s about learning how to persuade ethically, build offers that people can’t say no to, and use what he calls “mind-hacking techniques” to create your own personal economy. In other words, it’s about helping you build the life (and career) you want aka your Ideal Income Lifestyle.

Day 1 is packed with concepts like his “Immovable Mover” strategy, the framework he calls “One-to-Many,” and his killer “7-Figure Selling Debriefs.” Trust me, just Day 1 alone is worth the time.

On Day 2, it gets even better. Russell Brunson covers closing techniques, creating an audience that’s hungry for your offer, and building your own 7-figure pitch. Imagine getting to craft your own irresistible offer while learning from The GOAT of Modern Marketing.

Finally, Day 3 goes deep into creating a movement. He talks about advanced persuasion tactics and even lets a select few peek behind the curtain with his “Wizard of Oz” session.

And guess what? If you sign up using my link, I’ve got some awesome bonuses for you:

🎁 Group Chat Support & Accountability – You’ll never feel alone while doing this.
🎁 One-to-Many Pitch Slide Deck Template – Russell’s exact formula.
🎁 6-Figure Virtual Event Training – this is a special collab with my mentor
🎁 Live Debriefs During The Event – Exclusive insights as we go through it together.
🎁 Notes, Slides, & Russell’s Email Templates – So you can steal, I mean, “borrow” them.
🎁 You Can Use These Bonuses to Make Sales Yourself – Yup, make commissions with the same bonuses I’m giving you.

All you need to do is sign up for Russell’s event, grab these bonuses, and let’s dive into this together. It’s practically a no-brainer. Just don’t expect overnight success (I gotta keep it real with you), but if you’re ready to put in the work, this challenge could change everything.

How to claim your bonuses: just fill out this form (with the email you used to buy a seat). Let’s do this!

🙄 But Kimmy, really Russell Brunson? You’re better than that! I thought you hated this whole six-figure frat culture thing?

I thought about that. I agree, it’s often hyped, too extroverted, and wildly aggressive. Total opposite of my brand culture but hear me out.

My approach is this: open-mindedness and lifelong learning. I bought a seat because I will be there to learn the concepts and also study how he does it. It’s a great experiment! I am always looking for creative ways on how I can improve, tailor, and adapt my practice.

Oftentimes, pessimists will completely shut down an idea or a fact that does not align with their principles and even false beliefs. There’s no arguing on that. Heck, after I sent out an email blast about this event, I lost a couple subscribers. But hey, I don’t want them in it if it’s not a vibe anymore.

Needless to say, Russell Brunson is still a name in the marketing industry. Whether you love him or hate him, you and I can both admit to the fact that he is successful and has done the right methods to be where he is right now.

The only question is, are you proud and satisfied with the current status of your business? If not, then maybe this is your chance to try something new.

Personal Branding, Social

The 6-Figure Mirage: Why I’m Tuning Out the Social Media Noise to Focus on What Really Matters

January 2, 2024

Something that’s been gnawing at me like a relentless itch these days: the overwhelming noise on social media among online gurus. You know what I’m talking about—the endless race to six figures, the ads that promise you the moon, and the general hustle culture that’s become the norm.

I completely understand the strong desire to grow a following as an online business. I highly resonate with the need for financial abundance and freedom. After all, if no one knows you, how else are you going to reach your financial goals?

What I don’t resonate with is the overkill and the generalization that if you don’t have a million followers, you can’t be and won’t be successful. That is complete nonsense.

THE GREATsocial media CIRCUS

Let’s set the stage. Social media has become a circus of sorts, especially in the entrepreneurial world. Everywhere you look, someone is flaunting their six-figure income, their luxury vacations, or their “hustle-hard” lifestyle. And while there’s nothing wrong with celebrating success, it’s starting to feel like a never-ending competition.

As you know, Millennial Bella is my design and branding studio, and it was a part of this circus for a while. But as I’ve transitioned into focusing more on community and my personal brand, I’ve started to question the narrative that’s being pushed so hard on social platforms.

Remember when I talked about taking a step back from social media to focus on what truly matters? Well, part of that decision was fueled by the exhaustion of constantly being bombarded by the same old “get rich quick” schemes and six-figure success stories.

the REALITY CHECK

Let’s get real for a second. The journey to six figures—or any financial milestone for that matter—isn’t a sprint; it’s a marathon. And these ads that promise instant success? They’re often selling a mirage. Sure, some people hit the jackpot quickly, but for most of us, it’s a grind. And that’s okay!

As I’ve shifted my focus to personal branding and content creation, I’ve realized that success isn’t just measured in dollar signs. It’s measured in the genuine connections you make, the lives you impact, and the community you build. Guess what? None of that requires you to be a six-figure earner.

Building and joining a community has been a breath of fresh air. It’s a space where the focus isn’t on who’s making the most money or who’s got the most followers. It’s about true connections, shared experiences, and mutual growth. Let me tell you, it’s been a game-changer.

the NOISE-CANCELING STRATEGY

So, how do you tune out the noise? For me, it’s been a mix of limiting my social media time, curating my feed, and focusing on my own path. It’s not about ignoring everyone else; it’s about listening to what resonates with you and filtering out what doesn’t.

Look, if your goal is to hit six figures, that’s awesome! Me too! But let this be a reminder to not get so caught up in the race that you forget why you started in the first place. Success is a journey, not a destination, and it’s different for everyone.

How does yours look like?

your VIP INVITE 💌

Before I wrap this up, I want to extend an invite to my free community. If you’re tired of the social media noise and you’re looking for a space that’s all about real talk and genuine connections, then this is the place for you.

the FINAL TAKEAWAY

At the end of the day, the only voice that truly matters is your own. So, tune out the noise, focus on your journey, and don’t be afraid to take the path less traveled. It might just lead you to a destination that’s more fulfilling than any six-figure paycheck. But of course, I am never against earning enough to sustain my Ideal Income Lifestyle™️.

Social

The Slow Lane: Why I’m Taking a Step Back from Social Media to Build a Real Community

June 1, 2023

Let’s talk about a topic that’s super relatable for anyone who’s ever felt the pressure of the ‘gram, Twitter, or any social platform for that matter. We’re talking about taking it slow on social media and why that’s not only okay but actually pretty darn awesome. So, grab your fave beverage, get comfy, and let’s get into it.

That social media hustle 🤝

First off, let’s address the elephant in the room: social media is a beast. It’s like that high-maintenance friend who demands constant attention. You have to post regularly, engage with your audience, keep up with the latest trends—the list goes on. And while it’s a fantastic tool for growing your brand, it can also be a major time-suck and, let’s be real, a stressor.

The great pivot revisited

Remember when we talked about pivoting in business? Well, the same concept applies to your social media strategy. If something is not serving you or your brand, it’s time to reassess. For me, that meant taking a step back from social media to focus on something that felt more aligned with my values: building a real, authentic community.

The why behind the silence

So, you might have noticed that both my personal and business social media accounts have been a bit quiet lately. No, I haven’t fallen off the face of the Earth. I’ve been low-key focusing on something that’s super close to my heart: creating a free community for my audience.

The power of intention

Taking it slow on social media has allowed me to be more intentional with my time and energy. Instead of spreading myself thin trying to be everywhere at once, I’ve been pouring my soul into creating a space that truly resonates with my tribe. And guess what? It’s been incredibly liberating.

Community chronicles

Now, let’s circle back to the community aspect. Building a community isn’t just about creating a Facebook group and calling it a day. It’s about nurturing relationships, fostering a sense of belonging, and providing value. It’s a long game, but oh-so-worth-it.

FOMO factor

I get it; the Fear of Missing Out is real. Taking a step back from social media can feel like you’re missing out on potential connections or opportunities. But here’s the kicker: by focusing on community, I’ve found a deeper sense of connection and fulfillment than any retweet or Instagram like could ever give me.

So, does this mean I’m quitting social media for good? Nah, not really. It’s all about balance, baby. Social media will still be a part of my brand strategy, but it won’t be the end-all-be-all. I’m choosing to invest in connections that go beyond the surface level, and that starts with my community.

Your personal invite 💌

Before we wrap this up, I’ve got a little something for you. If you’re a DIY solopreneur looking to build your personal brand, I’d love for you to join my free community. It’s a space where you can be your authentic self, ask questions, and get the support you need to thrive. So, if you’re down for some real talk and genuine connections, hit me up, and let’s make it happen.

THE FINAL takeaway

Life’s too short to be caught up in the social media rat race. Sometimes, you have to take a step back to move forward. And if that means focusing on building a community that’s aligned with your values, then go for it. Trust me, your future self will thank you.

Marketing

Russell Brunson’s Selling Online Challenge:A Game-Changer for Online Entrepreneurs