Month: June 2023

  • Leaving Millennial Bella Behind to Productize Myself as a Brand

    Allow me to open up about a topic that’s been buzzing in my mind like a caffeinated bumblebee: the journey of productizing myself as a brand. Now, this isn’t just about slapping a logo on my forehead and calling it a day. Nah, it’s way more nuanced than that. So, grab your coziest blanket, a cup of your fave brew, and let’s get into this transformative tale.

    Build Your Personal Brand

    the MILLENNIAL BELLA ERA

    Let’s take a trip down memory lane. Millennial Bella was my baby, my design and branding studio tailored for the fierce, independent solopreneurs out there. It was a dream come true, but like all dreams, sometimes they evolve. And that’s perfectly okay.

    You might remember that I’ve been taking it slow on social media to focus on community building. It’s been a soul-soothing experience, and it got me thinking: What if I took this concept of slowing down and applied it to my entire brand? Mind-blowing, right?

    the "AHA" MOMENT 💡

    During this social media hiatus, I had an epiphany. I realized that while Millennial Bella was doing its thing, I was evolving as an individual. My interests, my skills, and even my goals were expanding beyond the scope of what Millennial Bella could offer. And that’s when it hit me: it was time to pivot once again.

    the POWER OF PERSONAL BRANDING

    Now, let’s talk about personal branding. In today’s digital age, people connect with people, not faceless corporations. That’s why influencers and content creators are killing it right now. They’ve productized themselves as brands, and people are buying what they’re selling—authenticity.

    So, after much soul-searching, I’ve decided to leave Millennial Bella as a stand-alone design and branding studio. Instead, I’m choosing to productize myself as my own personal brand and content creator. Why? Because I want to connect with you on a deeper level, share more facets of my life, and create content that resonates with the multi-dimensional human that I am.

    the TRANSITION PHASE

    Now, you might be wondering, “What’s going to happen to Millennial Bella?” Don’t worry; it’s not going away. It’ll continue to serve its purpose but as a separate entity. Meanwhile, I’ll be focusing on building my personal brand, which will encompass a broader range of topics and services.

    Remember that free community I’ve been building? Well, it’s going to be a significant part of this new journey. I want it to be a space where we can all grow together, learn from each other, and celebrate our wins, big or small.

    As a content creator, I’ll have the freedom to explore various avenues—be it vlogging, podcasting, or even writing a book. The sky’s the limit, and I’m super stoked to take you along for the ride.

    So, what can you expect from this new chapter? Expect authenticity, expect variety, and most importantly, expect a community where you feel seen and heard. It’s going to be a wild ride, but one that’s filled with purpose and passion.

    your VIP INVITE 💌

    Before we wrap this up, here’s your personal invite to join my free community. If you’re a DIY solopreneur or just someone looking to build a personal brand, this is the place for you. We’re all about real talk, genuine connections, and empowering each other to reach for the stars.

    the FINAL TAKEAWAY

    Change is the only constant in life, and sometimes, you need to embrace it with open arms. Productizing myself as a brand is not the end of an era; it’s the beginning of an exciting new adventure. And I can’t wait to share it with you.

    🖤 Check out the Selfmade Brand™️ Community

  • The Slow Lane: Why I’m Taking a Step Back from Social Media to Build a Real Community

    Let’s talk about a topic that’s super relatable for anyone who’s ever felt the pressure of the ‘gram, Twitter, or any social platform for that matter. We’re talking about taking it slow on social media and why that’s not only okay but actually pretty darn awesome. So, grab your fave beverage, get comfy, and let’s get into it.

    Selfmade Brand Community

    That social media hustle 🤝

    First off, let’s address the elephant in the room: social media is a beast. It’s like that high-maintenance friend who demands constant attention. You have to post regularly, engage with your audience, keep up with the latest trends—the list goes on. And while it’s a fantastic tool for growing your brand, it can also be a major time-suck and, let’s be real, a stressor.

    The great pivot revisited

    Remember when we talked about pivoting in business? Well, the same concept applies to your social media strategy. If something is not serving you or your brand, it’s time to reassess. For me, that meant taking a step back from social media to focus on something that felt more aligned with my values: building a real, authentic community.

    The why behind the silence

    So, you might have noticed that both my personal and business social media accounts have been a bit quiet lately. No, I haven’t fallen off the face of the Earth. I’ve been low-key focusing on something that’s super close to my heart: creating a free community for my audience.

    The power of intention

    Taking it slow on social media has allowed me to be more intentional with my time and energy. Instead of spreading myself thin trying to be everywhere at once, I’ve been pouring my soul into creating a space that truly resonates with my tribe. And guess what? It’s been incredibly liberating.

    Community chronicles

    Now, let’s circle back to the community aspect. Building a community isn’t just about creating a Facebook group and calling it a day. It’s about nurturing relationships, fostering a sense of belonging, and providing value. It’s a long game, but oh-so-worth-it.

    FOMO factor

    I get it; the Fear of Missing Out is real. Taking a step back from social media can feel like you’re missing out on potential connections or opportunities. But here’s the kicker: by focusing on community, I’ve found a deeper sense of connection and fulfillment than any retweet or Instagram like could ever give me.

    So, does this mean I’m quitting social media for good? Nah, not really. It’s all about balance, baby. Social media will still be a part of my brand strategy, but it won’t be the end-all-be-all. I’m choosing to invest in connections that go beyond the surface level, and that starts with my community.

    Your personal invite 💌

    Before we wrap this up, I’ve got a little something for you. If you’re a DIY solopreneur looking to build your personal brand, I’d love for you to join my free community. It’s a space where you can be your authentic self, ask questions, and get the support you need to thrive. So, if you’re down for some real talk and genuine connections, hit me up, and let’s make it happen.

    🖤 Check out the Selfmade Brand™️ Community

    THE FINAL takeaway

    Life’s too short to be caught up in the social media rat race. Sometimes, you have to take a step back to move forward. And if that means focusing on building a community that’s aligned with your values, then go for it. Trust me, your future self will thank you.